Thursday, March 2, 2017

The bait and switch of open source

Great presentation by Katrina Owen. You need to sign up for a Safari Books account but (at this time) its free and does not require a credit card. If you don't want to give them your email, just use mailinator or something.

Some good points from this talk:

  • Understand the the difference of "issues" vs "symptoms" in your product
  • When explaining your product, talk about it's benefits, not its features
  • "Manage your energy rather than your time"

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